---
"@context": https://schema.org
"@type": TechArticle
"@id": https://www.twilio.com/docs/api/errors/63041#article
headline: "63041: Template paused"
url: https://www.twilio.com/docs/api/errors/63041
inLanguage: en
dateModified: 2026-10-20T16:53:16.000Z
author:
  "@type": Organization
  name: Twilio Developer Education Team
publisher:
  "@type": Organization
  name: Twilio
---

# 63041: Template paused

Log Type: APPLICATION

Log Level: ERROR

## Description

WhatsApp has reported that the template has been temporarily paused due to recurring negative feedback from customers. Message templates with this status cannot be sent to customers. For the most updated guidelines, please view [WhatsApp's documentation](https://developers.facebook.com/docs/whatsapp/message-templates/guidelines/#template-pausing).

### Possible causes

* Negative customer feedback (i.e. multiple customers reporting messages or blocking number)

### Possible solutions

* Use a different template
* Edit this template and re-submit for review
* If the template uses [Direct Send](/docs/whatsapp/direct-send), switch to another wording variation of the same message for that language. Do not continue to send this template.